Digital Marketing Future Trends

Cdr Sanjeev Krishna Deshpande, I.N, Retd

Cdr Sanjeev Krishna Deshpande, I.N, Retd

Figure in “100 SMARTEST DIGITAL MARKETING LEADERS” by World Digital Congress. Head Digital Marketing-Kumar Properties!

On 13 Feb 2020, at Taj Lands End, Bandra Mumbai, The World Digital Marketing Conference was held and, I had the honour of receiving a citation for being among “100 Smartest Digital Marketing Leaders”. The other recipients were from across a vivid spectrum of the digital marketing ecosystem.

I would like to enumerate the future trends takeaways for everyone’s benefit that emerged during the panel discussions. read more

Best Dietician Nutritionist shruti

 Dietitian & Nutritionist

Ms. Shruti Kelkar is a Hyderabad based Dietician and Nutritionist, works as a freelance consultant. Her expertise includes weight loss, gluten related problems and the diet of children with special needs. Shruti believes in holistic nutrition. She educates and advice patients with diet related disorders, role of gut bacteria on immunity, delivers group sessions to a range of audience. She makes people aware of the effects of artificial preservatives and additives, importance of supplements in improving the health of growing children and children with special needs and also the nutritional deficiencies commonly found in special children.  read more

SSB Interview Myths & Facts – 4

Question: - Why is the rate of selection in the SSB on the lower side? Are the tests so difficult?

Answer: - SSBs are not looking for super human beings but average individuals who possess and display reasonable level of OLQs in line with their present age and have potential for improvement during their training period, if selected. The tests are designed to match this requirement. Rejections are caused mostly due to lack of understanding about the system of selection, incorrect grasp and comprehension of the specific requirements in the various tests, wrong notions and myths, glaring lack of exposure and very poor practical/applied knowledge of their own subject, inability to perform in a team, lack of general knowledge about one’s own country/ city or place of work, overconfidence, hesitation/ nervousness, inability to justify what one has claimed as one’s own achievements and finally, lack of self confidence and mental stamina to even take minimum risk.

SSB- Procedure- Video
Click To Watch
SSB- Coach - Classes
Air Cmde V Parnaik, Ex Sr Psychologist, SSB

Question: - Why is the rate of selection in the SSB on the lower side? Are the tests so difficult?

Answer: - SSBs are not looking for super human beings but average individuals who possess and display reasonable level of OLQs in line with their present age and have potential for improvement during their training period, if selected. The tests are designed to match this requirement. Rejections are caused mostly due to lack of understanding about the system of selection, incorrect grasp and comprehension of the specific requirements in the various tests, wrong notions and myths, glaring lack of exposure and very poor practical/applied knowledge of their own subject, inability to perform in a team, lack of general knowledge about one’s own country/ city or place of work, overconfidence, hesitation/ nervousness, inability to justify what one has claimed as one’s own achievements and finally, lack of self confidence and mental stamina to even take minimum risk.

SSB- Procedure- Video
Click To Watch
SSB- Coach - Classes
Air Cmde V Parnaik, Ex Sr Psychologist, SSB

SSB Interview Tips – FAQs Myths and Facts -3

Question: - How does a Candidate display the OLQs during the SSB selection process?
Answer:- In all the responses during the PPDT, Psychology tests, GTO exercises and in front of the Interviewing Officer, your actions should clearly display the following-: Complete adherence to the given instructions; Attention to details; Ability to grasp the problem/ requirement quickly; Answer to the point and specific to the situation; Adequate reasoning/ logic/ realism and truthfulness in all responses; Ability to communicate clearly and politely; Ability to mix, gel, work and contribute usefully in a group for the given task; ability to plan/organise and allot correct priorities; Ability to take initiate and complete a task with confidence using the given resources when the situation so demands; Maintain ones composure and cheer even when the situation is not favorable; Ability to persevere and show reasonable physical/mental stamina and determination when meeting obstacles and finally, Willingness to take calculated risk in order to reach your target.

SSB- Coach - Classes
Air Cmde V Parnaik, Ex Sr Psychologist, SSB

SSB Interview Day Wise Procedure 2017?

QUESTION: – WHAT IS THE SEQUENCE AND TYPES OF TESTING AT THE SSB CENTRE

ANSWER: – 5 DAYS SSB SCHEDULE

DAY 1 (REPORTING DAY)

AS PER THE CALL LETTER, USUALLY THE REPORTING TIME IS IN THE AFTERNOON/ MORNING & PLACE IS MOVEMENT CONTROL OFFICE (MCO), LOCATED AT THE RAILWAY STATION. ON REPORTING DAY YOU ARE GIVEN A DETAILED BRIEF ABOUT THE TESTS & INSTRUCTIONS & TIMINGS FOR VARIOUS THINGS. PIQ (PERSONAL INFORMATION QUESTIONNAIRE) FORMS ARE TO BE FILLED. PAY FULL ATTENTION TO ALL INSTRUCTIONS FOR FULL COMPLIANCE. read more

SSB Preparation Guide?

  1. The general curiosity amongst young candidates who qualify the written exam for NDA, CDS, Naval Academy(NA), ACC, NCC “C” Certificate or CW entry is now what to do, How to prepare for Service Selection Board(SSB), and suddenly an anxiety takes over the mind in a positive way for some and negative for others. Will I clear SSB? How should I prepare for the SSB?, How difficult will be the Obstacle Course?, Am I fit to clear the Medicals?…….and so on.
  1. So how to overcome the curiosity and start to prepare is the question. The best way is  to understand what qualities SSB interview, is looking in a candidate to qualify. The basic qualities(or OLQ – Officer Like Qualities)  are:-
  • Effective intelligence
  • Sense of responsibility
  • Initiative
  • Judgment (under stress),
  • Ability to reason and organize
  • Communication skills
  • Determination
  • Courage
  • Self-confidence
  • Speed in decision-making
  • Willingness to set an example
  • Compassion and a feeling of loyalty to the nation.
  1. Most of the above qualities are present in a every person , however application of those qualities in everyday life depends on the individual personality and habits . The SSB attempts to gauge the natural responses of the individuals.  So when you report for SSB interview till you leave the place, every individual is assessed for his individual and team behavior. Honestly if you are a team man with logical thinking skills – with confidence to overcome the situation positively , even when chips are down – irrespective of what may be the outcome,  you are what SSB is looking for.
  1. So how do we start preparing for SSB?

The best way is to began preparation for SSB, even before appearing for the qualifying written exam, say about six months from the likely time of getting a SSB call. It would be nice to meet up with some Ex- SSB officer for general guidance in your city, if you are in Pune, visit www.learninganddevelopment.co.in/ssb  for one day free counseling on SSB by qualified Ex- Psychologist of SSB or have a  7 days coaching session which is more than enough, post this only practice is required. Once you have got the clear picture of what are the tests conducted in SSB and how to prepare for them – following additional points will help you prepare further to crack the SSB- read more

Can Artificial Intelligence make the Drones deadly ?

UAV-IR-Picture
UAV -IR Image

” Artificial Intelligence platform developed by indigenous software Company with product engineering DNA can enhance the capabilities of the security force”

The combination of Artificial intelligence (AI) and Unmanned aerial vehicle(UAV) / drone can be a deadly cocktail. I am not talking about  using Artificial Intelligence for flying ,monitoring or navigating the UAV, this is something what Artificial Intelligence has to offer and machine learning ensures. Let me paint the scenario –  02.00 am Drone on night surveillance mission and the  pilot controlling from the ground control station is looking for say infiltrators  along the border.  He is focussed on the monitor screen straining his eyes and using the thermal imaging to look for human activity indication  in mountain  terrain or pinpoint  foot marks  in the snow or the rugged hilly terrain. Now, how can digital disruption enhance the capability of the mission .It is pertinent to mention here that the Artificial Intelligence all by itself cannot solve problem but the Artificial Intelligence tool can be bought up to speed by self learning which we call as machine learning. The Artificial Intelligence platform can quickly consume huge amount of data and quickly join the dots to predict based on huge data bank and assist the operator in quicker identification of suspect target. read more

SSB Training in Pune

TOP SSB Institutes in India

The city of Pune is known to have contributed to the  Armed forces in a vast manner, mainly due to  the prestigious National Defence Academy, (NDA) being the motivator for youth, and the facilities available for Veterans like education for children, Job Opportunities  and quality of lifestyle makes it an ideal settling avenue. Obviously the attraction to join forces in youth is high in Pune as NDA and Veterans become the force multipliers in form of positive examples and encouragements. So  the demand for SSB training in Pune or SSB Coaching in Pune  or SSB Classes in Pune is growing and hence the fee too. Not only candidates from Pune, but nearby districts like Sangli, Satara, and Nagar till Kolhapur reach Pune for SSB Training. read more

Learning and Development in Pune

Learning and development is known by many connotations’ like training and development or Corporate Training plus plus. In Pune Learning and development is generally called training and development. Learning and development Job  is a never ending process. It is pertinent to acquire knowledge and experience in the field of our choosing. The present day competition is very complex and fast growing. Therefore to empower the youth for meeting the challenges successfully, Learning , Training and Development is a continuous process.Employee TrainingIn Learning and Development at Pune, we aim to provide guidance to people, for Corporate training, Motivation and leadership skills. Career counseling and those wishing to join the Armed forces by preparing them for SSB training/coaching in Pune. With this background the following FAQ can be easily answered:-

Learning and development is known by many connotations’ like training and development or Corporate Training plus plus. In Pune Learning and development is generally called training and development. Learning and development is a never ending process. It is pertinent to acquire knowledge and experience in the field of our choosing. The present day competition is very complex and fast growing. Therefore to empower the youth for meeting the challenges successfully, Learning , Training and Development is a continuous process.